FASHION STUDIES (THEORY)

Paper Code: 
CFSD 103
Credits: 
03
Contact Hours: 
45.00
Max. Marks: 
100.00
Objective: 
  1. To understand the dynamics of fashion.
  2. To gain knowledge of the role of fashion designers and fashion centers.

 

9.00
Unit I: 
Fashion Terminology:

                                                                                      

  • Fashion Terminology
  • Sources of fashion - Fashion services and resources
  • Factors favoring and retarding fashion

 

7.00
Unit II: 
Fashion Fundamentals:

 

  • Principles of Fashion
  • Fashion Cycle
  • Fashion Theories

 

11.00
Unit III: 
Fashion Environment:
                                                                                       
  • ·Evolution and developing of fashion stores in India
  • ·Fashion shows – its origin and evolution
  • ·Fashion weeks
  • Careers in fashion industry
  • Role and responsibilities of fashion designer

 

9.00
Unit IV: 
Fashion Forecasting:

Fashion Forecasting:                                                                                                            

  • Fashion inspiration
  • Fashion forecasting
  • Fashion centers – Milan, Tokyo, New York, Paris, Delhi, Kolkata and Mumbai

Study of Fashion Designers in terms of their designs:

  • National -Ritu Kumar, Ritu Beri, Raghvendra Rathore, Tarun Tahillani &          Sabyasachi Mukherjee
  • International- Christian Dior, Coco Chanel, Georgio Armani, Gianni Versace, Paul Poiret
9.00
Unit V: 
Classification of Apparel:

 

  • Women wear- Active wear, Formal wear, Bridal wear, Maternity wear
  • Men’s wear-Tailored clothing, Suit separates, Sportswear, Active wear, Contemporary wear, Bridge
  • Children wear – Girls dresses, Sportswear, Outer wear, Sleep wear.

 

Essential Readings: 
1.      Stone, Elanie & Samples, Jean. A., Fashion Merchandising, McGraw Hill, New York, 1985
2.      Frings, Fashion Concept to Consumer, 3rd Edition, Prentice Hall International, New Jersey. 2008
3.      Sumathi, G.J., Elements of Fashion and Apparel Design, New Age International, Pvt Ltd, New Delhi 2007.

4.      Stone, E., The Dynamics of fashion, Fairchild Publication, New York, 2001.

5.      Lyle, Dorothy, Contemporary Clothing, Bennett And Mc Knight Publishing Company, Peoria Illinois.

6.      Castelino, Mehair, Fashion Kalidoscope (National designer),  Rupa publication, New Delhi, 1994.

7.      Baudot, Francois, A Century of fashion (International Designer), Thames Hudson 1998.

Nirupama, Pundir, Fashion Technology-Today and Tommorow, Mittal publications, New Delhi, 2007

References: 
  1. Jain, Payal. Fashion Studies: An Introduction, Har Anand Publication 2004.
2.Rouse, Elizabeth, Understanding Fashion, Blackwell Science Ltd., London 1999.
3.Ireland, Introduction to Fashion Design, B.T. Batsford Ltd., London.1992.
  1. Marie Fogg, Fashion Design, Directory, firefly books Ltd. 2011.
  2. Lester, John Baters: Fashion Designers, Suffolk: ACC editions. 2008.

 

Academic Year: