LOGISTICS AND SUPPLY CHAIN MANAGEMENT (THEORY)

Paper Code: 
MFT-423
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

To provide an understanding of logistics and supply chain management, and its application in business.

 

12.00

Distribution Channels:

  • Apparel supply chain overview
  • The meaning and nature of distribution channels.
  • Channels levels: Vertical, Marketing system, Horizontal Marketing system, Hybrid marketing systems.

 

12.00

Channel Management:

  • Channel planning and design, Criterion for selection of channel members,
  • Methods of compensating and motivating channel members,
  • Assessing the performance of channel members , Removal and addition in the channels.

 

12.00

Retail Logistics Management:

  • Meaning of Retail Logistics management, The physical flow of merchandise,
  • Emerging concepts in Logistics, Importance of a Distribution Centre ,
  • Functions of a Distribution channel, Order Processing and fulfillment,
  • Transportation and Warehousing

 

12.00

Supply Chain Management:

  • Concept, Need, Evolution , Issues involved in developing supply chain management

 

12.00

Supply Chain in Domestic and Global Environment:

  • Benefits, Porters Model of value chain in selling and procurement, Improving supply chain forecasting, Purchase and supply chain, Production and supply chain.

 

Essential Readings: 
  • Sunil Chopra and Peter Meindi : Supply Chain Management (Person Education )
  • John.T. Mentzer: Supply Management (Reponse Books)

 

 

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References: 
  • Arjan J.Van Wheeler : Purchasing and Supply Chain Management (Thomson Asia)
  • Sten EI Ansany & coughian : Marketing channels (Prentice Hall)
  • Anurag Saxena, Kaushik Sircar, Supply Chain Management, Jaico Publication House
Academic Year: