LOGISTICS AND SUPPLY CHAIN MANAGEMENT (THEORY)

Paper Code: 
MFT-423
Credits: 
04
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

To provide an understanding of logistics and supply chain management, and its application in business

 

12.00
Unit I: 
Distribution Channels:

 

  • Apparel supply chain overview
  • The meaning and nature of distribution channels.
  • Channels levels: Vertical, Marketing system, Horizontal Marketing system, Hybrid marketing systems.

 

12.00
Unit II: 
Channel Management:

 

  • Channel planning and design, Criterion for selection of channel members,
  • Methods of compensating and motivating channel members,
  • Assessing the performance of channel members, Removal and addition in the channels.

 

12.00
Unit III: 
Retail Logistics Management:

 

  • Meaning of Retail Logistics management, The physical flow of merchandise,
  • Emerging concepts in Logistics, Importance of a Distribution Centre ,
  • Functions of a Distribution channel, Order Processing and fulfilment,
  • Transportation and Warehousing

 

12.00
Unit IV: 
Supply Chain Management:

 

  • Concept, Need, Evolution , Issues involved in developing supply chain management

 

12.00
Unit V: 
Supply Chain in Domestic and Global Environment:

 

  • Benefits, Porters Model of value chain in selling and procurement, Improving supply chain forecasting, Purchase and supply chain, Production and supply chain.

 

Essential Readings: 
  1. Sunil Chopra and Peter Meindi : Supply Chain Management (Person Education )
  2. John.T. Mentzer: Supply Management (Reponse Books)
  3. Reji Ismail, Logistic management, Excel books, new delhi, 2008
  4. Paul, Schonsleben, Integral logistics management: Operations and supply chain management within and across company, 4th ed, CRC Press, Taylor and Francis group, USA 2012.
  5. Michael Hugos, Essential of supply chain management,  3rd, John Wiley & Sons Inc. 2011

 

References: 
  1. Satish. C. Ailauadi, Rakesh. P.Singh, Logistic Management, 2nd edition, PHI Learning pvt ltd, New Delhi, 2012
  2. Aditi.R.Khandelwal, Retail Management, RBSA Publication, Jaipur, 2013
  3. Donald Waters, Logistics: An Introduction to supply chain management, Palgrave Macmillan Hound mills, New York, 2003
  4. K. Shridhara Bhat, Logistic & Supply chain management, Himalaya publishing house, Pvt ltd, Mumbai, 2009
  5. N.Chandrasekaran, Supply chain management: Process, System & Practice, Oxford University Press, 2010
  6. K.Shridhara Bhat, Sales & Distribution Management, , Himalaya publishing house, Mumbai 2011
  7. Arjan J. Van Wheeler : Purchasing and Supply Chain Management (Thomson Asia)
  8. Sten EI Ansany & coughian : Marketing channels (Prentice Hall)
  9. Anurag Saxena, Kaushik Sircar, Supply Chain Management, Jaico Publication House

 

Academic Year: 
2017-18
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