Entrepreneurship (Theory)

Paper Code: 
GBBA 302A
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to -

  1. Understand the concept of entrepreneurship
  2. Realize the various aspects of promotion for a venture
  3. Study the legal requirements for setting up an enterprise
  4. Understand the concepts of demand, supply and market

 

Course Outcomes (COs):

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

COURSE CODE

Course Title

GBBA 302A

 
Entrepreneurship

(Theory)

 

The Students will be able to:        CO.122 Create understanding of the nature and forms of entrepreneurial management

CO.123  Stimulating the creativity and innovation skills among students

CO. 124 Developing the understanding of social entrepreneurship and various business strategies.

CO. 125  Learning about the system and functioning of family businesses.

CO.126 Understanding the sources of financing the entrepreneurial business.

 

Approach in teaching: Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration, Team teaching

 

Learning activities for the students: Self learning assignments, Effective questions, Simulation, Seminar presentation, Giving tasks, Field practical

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

 

 

 

 

12.00
Unit I: 
Entrepreneurial Management

The evolution of the concept of entrepreneurship, Competencies of entrepreneurs, Types of entrepreneurs, Forms of ownership: Sole proprietorship; partnership; limited liability partnership and corporation form of ownership; Franchising; types of franchise arrangements; franchise contracts; Valuation of a new company

12.00
Unit II: 
Entrepreneurship, Creativity and Innovation:

Stimulating Creativity; Organisational actions that enhance/hinder creativity, Managerial responsibilities, Sources of Innovation in Business; Business Plan: Concept, Characteristics, and Process

12.00
Unit III: 
Social Entrepreneurship:

Introduction to Social Entrepreneurship; Characteristics of Social Entrepreneurs; Issues in Creating  a Non-profit Organization; Business Strategies: Growth, Stability strategy, Harvesting and Exit Strategies, Role of government in Entrepreneurship Development

12.00
Unit IV: 
Family Business and Entrepreneurship:

Family Business: Concept, structure and kinds of family firms; Management of family enterprises; Conflict and conflict resolution in family firms; women's issues in the family business and related government policies; Encouraging change in the family business system

12.00
Unit V: 
Financing the Entrepreneurial Business:

Sources of financing, Loan syndication, Consortium finance, Institutional Support to Entrepreneurs – SIDBI, IDBI, IFCI; Venture capital Versus Angel Investors.

Essential Readings: 

●        Burns, P. (2001). Entrepreneurship and small business. New Jersey: Palgrave.

●        Drucker, P. F. (2006). Innovation and entrepreneurship: Practice and principles. USA: Elsevier.

●        Hisrich, R., & Peters, M. (2002). Entrepreneurship. New Delhi: Tata McGraw Hill.

●        Holt, D. H. (2004). Entrepreneurship new venture creation. New Delhi: Prentice Hall of India.

●        Kaplan, J. (2004). Patterns of entrepreneurship. Wiley.

●        G.S Sudha (2013) Fundamentals of Entrepreneurship. Jaipur, New Delhi: R.B.D Publication.

●        Vasant Desai (2011) Entrepreneurial Development. Himalaya Publishing House.

●        Roy Rajeev, Entrepreneurship, Oxford Higher Education.

 

Academic Year: 
2022-23
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