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Admissions

It is a University which is committed to excellence and overall development of the student and one where talent is nurtured and honed in the best possible manner. Come, be a part of our never-ending journey of accomplishments and accolades.

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Placements

Excellent education not only imparts knowledge, but also paves the way for a promising and successful career. The Placement Cell at The IIS University has numerous success stories to narrate in this regard...

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Life@IIS Univ

Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with vibrant events and memorable occasions to cherish for a lifetime.

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Academics

Taking the age-old tradition of enlightenment through education forward, The IIS University - in its continuous pursuit of excellence - firmly believes that an institution’s academic profile determines its worth and value. Therefore, on offer are a wide variety of both conventional and contemporary programmes of study.

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Research

To stimulate curiosity and cater to the global needs of a dynamic education, The IIS University - since inception - has been promoting and encouraging research-based experiential learning among all its students.

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About Us

The IIS University, with its perfect amalgamation of innovation, inspiration and synergy, aims to be a model institution for students across disciplines and programmes.

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IIS Univ
  • Admissions

    It is a University which is committed to excellence and overall development of the student...

  • Placements

    Excellent education not only imparts knowledge, but also paves the way for...

  • Life@IIS Univ

    Life @ IISU is nothing less than a kaleidoscope of myriad hues; complete with...

  • Academics

    Taking the age-old tradition of enlightenment through education forward,...

  • Research

    To stimulate curiosity and cater to the global needs of a dynamic education,...

  • About Us

    The IIS University, with its perfect amalgamation of innovation, inspiration...

IIS (Deemed to be University)

Gurukul Marg, SFS, Mansarovar, Jaipur 302020, (Raj.) India

Phone:- +91-141-2400160-61, 2397906-07,

Fax: 2395494,2781158, Toll Free No.: 1800 180 7750

FASHION STYLING (THEORY) | Fashion & Textiles

FASHION STYLING (THEORY)

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Paper Code: 
GFSD 201A
Credits: 
4
Contact Hours: 
60.00
Objective: 
  1. To give students in depths look into the fashion industry through understanding the role of  styling
  2. To acquaint the students with basics of styling skills
12.00
Unit I: 
Fashion Stylist
  • Fashion Awareness, Fashion communication and culture, Contextual studies, Fashion referencing
  • Sectors within styling: Editorial styling, Commercial styling, Still-life styling, Personal styling, Wardrobe Styling, Corporate Styling, Catalogue Styling, Show Styling Photographic Styling, Merchandise Styling
  • Role and responsibilities of a fashion stylist
  • Careers in Fashion Styling
12.00
Unit II: 
Psychological influences of clothing
  • How dress affects behavior
  • First Impression
  • Non verbal Communication: First impression
  • Verbal Communication: Halo Effect Self Concept & Image
12.00
Unit III: 
Application of design in styling
  • Fashion fundamentals and terminology
  • Design elements and principles of design while dressing
  • Principles of illusions while dressing
12.00
Unit IV: 
Dressing according to figures
  • Body and Figure Types
  • Body Proportions
  • Figure types & problems
  • Figure analysis- identifying your physical self and facial feature
12.00
Unit V: 
Identifying clothing needs and wardrobe planning
  • Wardrobe analysis and organization
  • Elements of a basic wardrobe
  • Tips of garment maintenance
  • Preview of apparel/ accessory stores ad brands in context to style, size and budget
  • Optimizing wardrobe
Essential Readings: 
  1. Vikas Gupta, Navneet Kaur, Comdex Fashion Design Vol 2: Ensembles for Your Body   Type, Dreamtech Biztantra, New Delhi, 2012
  2. Marshall, Suzanne G., Individuality in Clothing Selection and Personal Appearance, Pearson,      Prentice Hall, London 2004
  3. Frings, G., Fashion from concept to consumers, Prentice Hall International, New Jersey, 1991
  4. Sandhu.A.,  Indian Fashion: Tradition, Innovation, Style, London: Bloomsbury Books, 2015
  5. Alfano, Yoham, The Srcrets of Style: Your Cmplete Guide to Dressing Your best Every Day, Instyle, 2009
  6. Piras, Roetzel, Ladies: A Guide to Fashion and Style, Dumont Monte Verlag, Cologne, 2002
  7. Mulari, Mary, Acessories with Style, Lola, West Indies: Krause Publications, 2001

 

References: 
  1. Kogent Learning Solutions Inc, Comdex Fashion Design, Vol I, Fashion Concepts,   Dreamtech  Press, 2010
  2. Sumathi, G.J. “Elements of Fashion and Apparel Design” New Age International Publishers,  New Delhi, 2002.

 

Academic Year: 
2018-19
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