• To impart knowledge about various product standards and product specifications and the process of product development towards market need.
• Product Development Process- Idea concept, research, design process, material and sourcing • Prototype, specification and development • Costing and pre-production samples
• Product Study & Testing- Study of various apparel/household textiles & furnishing • Product testing- product standards and specifications; product quality control • Product intellectual property law
• Quality Assurance: Customers requirements, requirement of design: Fabric specification, garment specification, Manufacture specification, meeting design requirements, meeting standards, Manual- Fibers, blends, yarn, fabric, dying & finishing, trimmings for durability Garment Product Assembly
• Cost of product Development • Analysis of design cost, product profitability • Factor affecting price determination
• Product positioning, Product line & product mix • Branding, packing and labeling
• Johnson, J.Maurice, Moore,. C. Evelyn, Apparel Product Development Prentice Hall, 2nd Edition. • Regan, L. Cynthia,. Apparel Product Design & Merchandising Strategies, Prentice Hall • Frings, G., Fashion from concept to consumers, Prentice Hall International, New Jersey, 1991 • Peyton B .Hudson., " Guide to Apparel Manufacturing ", MEDI Apparel Inc (1989) • Carr Harold & John Pomeroy 1996. Fashion Design & Product Development. • Blackwell Science. • Kotler, Philips,Marketing Management, Prentice Hall of India,11th Edition, New Delhi 2003 • William R. Cline., The future of World Trade in Textiles and Apparel • Kitty G. Dickerson., Textiles and Apparel in the International Economy • Rajeev Bathra & Co. Advertising Management, Prentice hall of India
• Brillian J. 1986. The Soft Furnishing Book. Conran Octopus. • Macalls S. 1972. Sewing in colours, Home-making, Tailoring, Mending, Soft Furnishing. Hawlyn. • Naik Shailja D. 1996. Traditional Embroideries of India. A.P.H. Publ. • Pat Jones 1979. Creative Sewing - Hous hold Linen. A Studio Vista Book. • Rutt Anna Hong 1967. Home Furnishing. John Wiley & Sons. • Taylor P. 1990. Computers in Fashion Industry. Heinemann.