ENTREPRENEURSHIP PRACTICAL (PRACTICAL)

Paper Code: 
GBBA 302B
Credits: 
02
Contact Hours: 
30.00
Max. Marks: 
100.00
Unit I: 
Course Content:

Unit

Contents

Lectures

I

Learning through Movie Watching: October Sky, Tucker- The Man and His Dream, Joy

06

II

Team Activity: One Hundred Rupees Venture

06

III

Idea Box Competition

06

IV

Business Plan Generation-Idea Trigger : Derive, Improve, Separate, Repurpose, Unite, Personalize, Transform. Presenting and Implementing the Idea in Bazaar on Campus

06

V

Audio Visual Presentation on Capturing the Journey of an Entrepreneur

06

 

Essential Readings: 

1. Burns, P. (2001). Entrepreneurship and small business. New Jersey :Palgrave.

2. Drucker, P. F. (2006). Innovation and entrepreneurship: Practice and principles. USA: Elsevier.

4. Hisrich, R., & Peters, M. (2002). Entrepreneurship. New Delhi: Tata McGraw Hill.

5. Holt, D. H. (2004). Entrepreneurship new venture creation. New Delhi: Prentice Hall of India.

6. Kaplan, J. (2004). Patterns of entrepreneurship. Wiley.

7. G.S Sudha (2013)  Fundamentals of Entrepreneurship. Jaipur. New Delhi . R.B.D Publication

8. Vasant Desai (2011) Entrepreneurial Development. Himalaya Publishing House.

9. Roy Rajeev, Entrepreneurship, Oxford Higher Education

 

Academic Year: